Insights into Consumer Preference of Foreign Brand Names: Reality or Myth?
نویسندگان
چکیده
منابع مشابه
Son Preference in Pakistan; A Myth or Reality
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Received July 17, 2012; final revision received September 26, 2012; accepted September 27, 2012. From the Unité Neuro-Vasculaire, Hôpitaux Universitaires de Strasbourg, Strasbourg Cedex, France (V.W.,V.L.,O.R.,M.B.,C.M.); Université de Strasbourg, EA 3072, Faculté de Médecine, Strasbourg Cedex, France (V.W.,O.R.,B.G.); and Université de Strasbourg, CNRS UMR-7237, Faculté de Médecine, Strasbourg...
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ژورنال
عنوان ژورنال: International Journal of Marketing Studies
سال: 2014
ISSN: 1918-7203,1918-719X
DOI: 10.5539/ijms.v6n4p157